Coming soon. #MadeinMarch pic.twitter.com/umTgqbj7A6
— Michigan Basketball (@umichbball) March 6, 2014
Meh.
If we are slotting this announcement in the hierarchy of Grievous Affronts to Good Taste and Tradition, these probably don't make it past (dis)Honorable Mention.
This is rebranding for rebranding's sake. A subtle switch that allows Adidas to sell more merchandise after making an announcement across its social media platforms to create buzz.
On the bright side, the uni's don't have sleeves.
Check out UM's RT @darrenrovell: Adidas team uniforms for NCAA Tournament pic.twitter.com/aD6KsGlNih
— angelique (@chengelis) March 6, 2014