College athletics are in a new era where players can profit off their name, image, and likeness. It’s been less than a week since the new NCAA bylaws went into effect, and in that short amount of time a good number of Michigan athletes have inked deals to monetize.
Here’s a rundown of Michigan’s reported NIL deals so far. Keep in mind that this list will be growing rapidly as the days and months progress.
Aidan Hutchinson and Dax Hill
Michigan football defensive end Aidan Hutchinson and safety Dax Hill have both partnered up with The Players Trunk, a company co-founded by former UM basketball player Charles Matthews. Hutchinson is currently selling a limited release t-shirt jersey, while Hill is selling signed footballs and his own official merchandise.
My official merchandise is now being sold in an exclusive drop on the Players Trunk〽️ Get your merch now for this limited 200 jersey release! Link in bio pic.twitter.com/4J3guZr3G3— Hutch (@aidanhutch97) July 1, 2021
〽️ Fans!! I’ve partnered with @theplayerstrunk to release my first custom-designed merchandise. Grab your gear now and be on the lookout for more throughout the season! Link in bio pic.twitter.com/tYtncrQE1n— 30 (@daxhill5) July 6, 2021
Multiple Michigan football players sign with Yoke Gaming
Michigan running back Blake Corum, wideout Mike Sainristil, defensive tackle Donovan Jeter, cornerback Darion Green-Warren, and linebacker Junior Colson have all partnered with Yoke Gaming — an app where fans can pay to play video games with athletes.
“We are COLLEGE ATHLETES… We are building our brands and working everyday to be the best student-athletes we can be. We finally have the chance to get paid for marketing opportunities. This is my first paid post announcing I’ve joined @yokegaming,” Corum and Sainristil both said in an Instagram post. “All fans can now game with me on the @yokegaming app. All athletes DM me and I can help you get set up and let’s get PAID.”
Jace Howard, Caroline Bean, John Kiracofe, and Blake Beers partner with Barstool Sports
Barstool Sports president Dave Portnoy announced he was interested in paying Michigan athletes to become part of the Barstool team — and now Jace Howard (basketball), John Kiracofe (lacrosse), Blake Beers (baseball pitcher), Caroline Bean (lacrosse).
Welcome @blake_beers! Michigan Baseball #BarstoolAthletehttps://t.co/Tajwc9ftoH pic.twitter.com/fiSybwENIx— Barstool Athletics (@stoolathletics) July 2, 2021
Welcome Jace Howard! @JaceHoward_ #BarstoolAthletehttps://t.co/BDZl3iymUy pic.twitter.com/IAjPNwscZe— Barstool Athletics (@stoolathletics) July 5, 2021
Adrien Nunez monetizing from merchandise and TikTok following
Michigan basketball Adrien Nunez is what the young kids would call an ‘influencer’. Nunez has a mass fan base on TikTok and is now partnering with FlightHouse where he’ll be creating videos and making a profit from his appearances.
Nunez also launched his own apparel on AdrienNunez.com.